“Yes, we are a Republican city,” says Zaragoza, “but you can go anywhere in the U.S. This is our chance to put together a show that can be funny and weird yet useful for people.” Like the guy who makes you feel like a ding-dong if you don’t know about a certain hip band. And I don’t want to be pretentious about it. I want to talk about weird shit and show people some rad stuff to get into. and you’ll see some pretty conservative newscasts that are not super edgy…. There is a real cool dark side here.”īut how will Unherd survive in a town that embraces KUSI, a station that seems tailored for Columbus, Ohio circa 1981? San Diego isn’t just about cargo shorts and chill vibes. There are some darker bands doing some really interesting stuff. “We want to show that San Diego also has a really rich underground scene. “Some people see San Diego as a really beige, Jason Mraz-beachy-flip flops-Sublime city,” says Zaragoza. “Scott will let us run wild and be able to say anything we want to say. Zaragoza, 31, who holds a theater degree from UCSD and who has written columns with titles like “How to be a grown woman and steal alcohol from rappers,” promises Unherd will not be safe.
Unherd reviews tv#
He says Unherd is possible because modern technology allows them freedom from expensive TV studios: “I put together our three pilots in my home office.” He says a new show will be put together each week. “I love it that I got to hire two former students.” Richison says Unherd will rely on a staff of five the three hosts, a videographer, and an editor. “All three hosts are heavily invested in music. The first show will spend time on Radiohead, krautrockers Can, and Vancouver punkers White Lung. Producer Richison tells the Reader that Unherd won’t just focus on local bands. I don’t think there will be any redundancies,” says Richison. “I think the two shows are so different that someone could easily watch both. Richison says Terich will focus on the best five shows to see that week, and Halloran will give historical perspectives. We want to give an indepth analysis of new albums and artists coming to town.” “We’re primarily focused on what’s coming up. “The biggest difference is SoundDiego spends a lot of time interviewing bands that have already played,” says Richison.
Her two cohosts are music writer and Blood Ponies’ singer/guitarist Jeff Terich and radio jock Mike Halloran of 91X. Unherd, on the other hand, will rely a lot more on the opinions of host Zaragoza who has written for CityBeat, Voice of San Diego, and Vice Magazine. Richison says SoundDiego is a compilation of reports filed from various local venues, featuring live-performance footage and interviews with local and nationally touring bands. But the biggest differences between the two shows will be content.
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